Business Seo Blog » adsense

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admin — Sat, 30 Aug 2008 08:32:01 +0000

Google AdSense is a fast and easy way for website publishers of all sizes to display relevant Google ads on their website’s content pages and earn money. Because the ads are related to what your visitors are looking for on your site — or matched to the characteristics and interests of the visitors your content attracts — you’ll finally have a way to both monetize and enhance your content pages.

It’s also a way for website publishers to provide Google web and site search to their visitors, and to earn money by displaying Google ads on the search results pages.

For more info, visit https://www.google.com/adsense/

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HOW TO MAKE MONEY ONLINE with AdSense Blog Ads

admin — Sat, 03 Nov 2007 08:19:47 +0000

Google AdSense is a fast and easy way for website publishers of all sizes to display relevant Google ads on their website’s content pages and earn money. …click here

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Welcome to AdSense

admin — Sat, 03 Nov 2007 08:17:29 +0000

Offers a contextual advertising solution to web publishers Delivers text-based Google AdWords ads that are relevant to site content pages.

Welcome to AdSense

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Google Adsene Maintenance

admin — Mon, 10 Sep 2007 02:17:30 +0000

Thanks to Business Directory for the news. It looks like Google is busy working on maintenance on Adsense. No words on if they are introducing something new, or just improving and streamlining what is already there, but what is known is this: While many of you may be on vacation this week, some of our engineers are working hard to ensure the performance and stability of AdSense. Occasionally this means taking down the main AdSense site http://www.google.com/adsense for updates. At 8PM PST this Friday (12/30), it will be unavailable for up to 6 hours while we complete some engineering work. Of course, all your AdSense ads will still serve properly and all your stats and earnings will be recorded as usual. We’ll bring the site back up as soon as we can. So if you can’t get into AdSense on Friday, you know why.

Tag: Adsense

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Some publishers forced to display CPA referrals ads

admin — Mon, 10 Sep 2007 01:48:37 +0000

It would seem that the Google AdSense Referrals CPA program must not be generating the levels of impressions and clicks that they had hoped for, since now some publishers are being opted into a new test that would force display CPA ads, despite those publishers not selecting any CPA deals to display. Over the past few weeks, select publshers have been informed that their ad units will display CPA ads mixed with their regular contextual and site-targeted ads… without being able to select the specific CPA ads. Publishers can opt-out of the program, but you have to wonder how many publishers won’t opt-out simply to avoid annoying the company that gives them the highest % of their income…

The variety of current CPA offerings is pretty slim, and when the program launched, it seemed to be filled with mainly lower quality affiliate ads. And many publishers just aren’t getting enough revenue from CPA for those who are giving them ad space, raising concerns if the tracking is working as well as it should, or if advertisers are skimming both Google and the publishers. However, this problem is certainly not unique to Google, it is a problem that is a big concern in any affiliate network . And it would seem that Google is forcing CPA ads on publishers because they haven’t been able to meet the neccessary traffic for those advertisers using CPA.

And no word on exactly how the referral ads are being selected for publishers. It could be contextual-based or category-based, or perhaps someone within AdSense is selecting them as the new publishers get added this test.

They will be shown based on the regular AdSense auction system, meaning that the ads will only display when they are expected to perform better that regular CPC or CPM ads. But they haven’t said what performance data they are using for those CPA deals, since obviously some CPA ads will perform far better than others. If it is based on the publisher account or site, it would be good, but if AdSense is using network-wide data, this could definitely skew a site to display more CPA ads, even when they aren’t performing well on that particular site or account. Fortunately, only 5% of impressions will be given to CPA ads, because you know if suddenly Google implemented a far higher percent, publishers would be screaming about lower earnings since CPA ad earnings will show up days, weeks or even a month or two after that initial click.

But aside from these issues, the actual implementation is pretty clunky. Publishers were required to do generate and upload entirely new javascript in order to display CPA ads, and this is after having to sift through all the available referrals and select which ones the publisher wants to display. A far easier implementation would have been to allow publishers the option to do in within the control panel – perhaps by selecting channels to display specific CPA ads on – that would mean advertisers would not need to go to the trouble of generating and uploading any new javascript. An on-the-fly solution would have been far easier for the many publishers we know tend to be on the lazy side

I have tested Google AdSense CPA, and sending them significant impressions over several months but earned $0 so I eventually removed them, since I was giving valuable ad space and branding to those CPA advertisers without being compensated for it.

Here is the letter publishers have been receiving:

Dear Publisher,Your account has been selected to participate in a limited test of an exciting new targeting feature for AdSense. In the next few days we will enable cost-per-action (CPA) ads to compete in your AdSense for content ad units on a limited portion of your traffic, 5% or less of all ad impressions. These ads will look identical to your current AdSense ads, so there will be no visible changes to you or your users.

Your account has been selected because we believe that you’ll earn more by having these additional targeted, high-quality ads competing in your ad units .

Rather than generating earnings for a click or impression, you’ll be paid a larger amount for each conversion with these new ads. A user who clicks on your ad must complete an advertiser-specified action, such as a purchase or a lead, in order for you to be paid. Remember that these ads do compete with cost-per-click and cost-per-thousand impression ads, so a CPA ad will only win in an auction when we expect it to perform better than a CPC or CPM ad.

You won’t notice any change to the way that your earnings are reported. Revenue from CPA ads will appear just as any other contextually targeted ad revenue is reported.

As a reminder, all information about this test is Google Confidential Information under the applicable Google AdSense terms and conditions.

If you have any questions about this test or would like to opt out of this experiment, please email us at adsense-support@google.com.

Sincerely,

The Google AdSense Team

I haven’t seen anything on the forums about this test yet since publishers who receive it are being told it is confidential for their account, but I have not received an email as of yet to be included

From a business perspective, I can understand why they are doing this. But from a user perspective, I think they could have handled this a lot easier. I would be willing to bet that some publishers would have been willing to opt-in to this if there was an option in the control panel that would have allowed them to easily display CPA ads within their regular ad units without requiring them to pick and chose the deals and have to generate new AdSense code. Or even select the deals they want and be able to display them automatically into the ad units. And we all know publishers can be lazy, so I am sure some just couldn’t be bothered to do the work required to get CPA deals up and running.

It will be interesting to see if this is something that becomes standard for all publishers. After all, we know many of these limited tests end up becoming a normal feature. However, I am not all that thrilled with this prospect being done the way it is now, give us some options in the control panel to handle this and many publishers will be much happier to give more impressions to those CPA referral ads.

Tag: Adsense

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Google now targets AdSense on pages behind password protection

admin — Mon, 10 Sep 2007 01:45:34 +0000

For quite some time, people have wanted to be able to monetize pages that are located behind a login screen, whether it is for premium content, webmail, or just special member’s only pages. But until now, the ads would not be targeted to the page, simply “themed” ads, or worse, display PSAs. But now AdSense allows publishers to place ads on pages behind a login by following an authentication process.

Here is the step-by-step process to authenticate to get contextually targeted ads on those pages:

1. Enter an authentication rule
Specify an authentication URL and a set of parameters that will allow Google’s web crawlers to access your content.2. Verify your site ownership using Google Webmaster Tools
We will direct you to Google Webmaster Tools, where you can verify that you own the site by uploading a file to it or changing the META tag of a file.

3. View your improved ad targeting
When your authentication rule is verified, you should see better ad targeting on your pages. You can check the status of your authentication rules at any time.

There is also a FAQ for the process as well.

You do need to login to Google Sitemaps using the same login email address as you use for Google AdSense, so if you currently use two differen logins, you will need to set up a new Sitemaps account with the matching AdSense email login.

This is an awesome addition to AdSense by Google, one that people have been requesting for quite some time. It will be interesting to hear back as people authenticate their password protected pages and report on the targeting on those pages.

Tag: Adsense

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AdSense will be down for maintenance on Friday night

admin — Mon, 10 Sep 2007 01:43:25 +0000

Just incase you discover you are unable to login to your account on Friday evening, don’t worry, we will all be seeing the same thing. It seems the engineers on the AdSense Team are taking advantage of the slower time to do some maintenance.

While many of you may be on vacation this week, some of our engineers are working hard to ensure the performance and stability of AdSense. Occasionally this means taking down the main AdSense site (http://www.google.com/adsense) for updates. At 8PM PST this Friday (12/30), it will be unavailable for up to 6 hours while we complete some engineering work. Of course, all your AdSense ads will still serve properly and all your stats and earnings will be recorded as usual. We’ll bring the site back up as soon as we can.
I wonder if there will be something nice and shiny for us to play with when the maintenance is complete

Tag: Adsense

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Google AdSense adds Google Checkout referral program

admin — Sat, 08 Sep 2007 15:10:44 +0000

Google has added – not surprisingly – a new referral product to the lineup in AdSense, this time for Google Checkout. This is one program that I have long-suspected would be the next Google product added to the referral program.

Unfortunately for me, as a Canadian publisher, I cannot use it

You place the Checkout referral button on your site.
Someone clicks on the button, signs up as a buyer with Google Checkout using a valid U.S. credit card, and completes a purchase of at least $10 before shipping and tax through Checkout within 90 days. (The current $10 minimum purchase corresponds to our existing $10 promotion for new buyers, so this amount may change in the future.)

You earn $1.

It’s that simple. Please note that Checkout referrals are currently only available for U.S. publishers, and Google Checkout is currently only available for buyers with a U.S. credit card. We hope to make both Checkout and Checkout Referrals available in more countries soon.

I still wish Google would give non-US publishers with a high percentage of US traffic the ability to refer US customers. Alas I will be waiting for a while before I can use it.

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